How to Develop Your Team Brand: Women in Business, 21 March 2007: Hosted by Krishna De

In our second part of our series on how to develop a compelling corporate and employer brand to attract and retain talent, this week we focus on developing your team brand.

Get ready to take notes as we provide an overview of employer branding and three actions you can take to strengthen your employer brand.

Team Brand Show Notes:

00.25    Your Team Brand - An Introduction
02.00    Defining your team brand                                 
04.45    How your team brand is expressed                               
09.55    How to establish the perceptions of other colleagues about your team
12.15    Actions to strengthen your team brand

You can listen the Women in Business podcast by clicking the player below or you can download it to your PC by clicking the download MP3 link; or you can find us in iTunes.

Do share your thoughts on this audio tutorial by posting in the comments section and if you have found specific strategies that have worked for you in developing the reputation of your team I would love to hear from you.

If you would prefer to leave comments at our media centre, you can call +1 214 615 6505 ext 6842.

As this is a US based number you make low cost calls from Ireland using AllFreeCalls.ie or from the UK using AllFreeCalls.co.uk

Employer Branding Resources:

Access the previous show on building a compelling corporate brand where we focused on building your employer brand.

Media note: The 'Women in Business' radio show is hosted by Krishna De, international author, broadcaster, journalist, speaker, business development and personal branding expert. 

The provides inspiration, strategies and guidance on how to expand your professional and personal success, balancing the many challenges facing business women today. 

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License.  In the case of reuse or distribution, you must make clear to others the license terms of this work. These conditions can be waived by permission from the copyright holder.

Todays Women in Business Podcast is Ireland's first and leading podcast for women in business.